Privacy Policy

Last updated: 9th February 2026

1. Introduction

This Privacy Policy explains how Design Before Scale (“we”, “us”, “our”) collects, uses, stores, and discloses personal information when you visit our website, purchase our products, or interact with our content.

We are committed to protecting your privacy and handling personal information in a transparent and responsible manner, in accordance with the Australian Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

By using this website, you consent to the practices described in this Privacy Policy.

2. What Information We Collect

We may collect the following types of personal information:

a) Information you provide directly

Name

Email address

Company name

Job title

Phone number (if provided)

Billing and transaction details (processed securely via third-party payment providers)

Responses to diagnostics, questionnaires, or assessments

Communications you send to us (emails, forms, messages)

b) Information collected automatically

IP address

Browser type and device information

Pages visited and time spent on site

Referring URLs (e.g. LinkedIn or other platforms)

Cookies and similar tracking technologies

3. How We Use Your Information

We use personal information to:

Process purchases and deliver digital products

Provide access to diagnostics, reports, and related content

Communicate with you about your purchase or enquiry

Deliver follow-up materials related to the book or diagnostics

Improve our website, content, and user experience

Conduct internal analysis and research

Meet legal, regulatory, and accounting obligations

We do not sell personal information to third parties.

4. Diagnostics and Assessments

Some content on this website includes diagnostics, assessments, or structured questionnaires.

Responses are used to generate insights, reports, or guidance relevant to the Design Before Scale framework

Diagnostic data may be stored securely for follow-up, benchmarking, or advisory purposes

Diagnostic results are not shared with third parties without consent, except where required by law

5. Payment Processing

Payments on this website are processed by trusted third-party payment providers.

We do not store full credit card details on our servers

Payment providers handle your information in accordance with their own privacy and security policies

6. Third-Party Services

We may use third-party tools and platforms to operate and improve our business, including:

Website hosting and analytics tools

Email and CRM platforms

Payment gateways

Advertising and tracking tools (e.g. LinkedIn)

These providers may have access to limited personal information strictly for performing their services and are required to protect it appropriately.

7. Cookies and Tracking Technologies

We use cookies and similar technologies to:

Analyse website traffic and usage

Understand how visitors interact with content

Improve site performance and relevance

You can control or disable cookies through your browser settings, though some functionality may be affected.

8. Marketing Communications

If you opt in to receive communications from us, we may send you:

Updates related to the book or associated frameworks

Educational content

Invitations to diagnostics or related resources

You can unsubscribe at any time using the link in our emails or by contacting us directly.

9. Data Storage and Security

We take reasonable steps to protect personal information from misuse, loss, unauthorised access, or disclosure.

However, no system is completely secure, and we cannot guarantee absolute security of data transmitted online.

10. Access and Correction

You may request access to, or correction of, personal information we hold about you by contacting us.

We will respond within a reasonable timeframe, subject to legal and operational requirements.

11. International Data Transfers

Some service providers we use may store or process data outside Australia.

Where this occurs, we take reasonable steps to ensure personal information is protected in a manner consistent with Australian privacy laws.

12. Changes to This Policy

We may update this Privacy Policy from time to time.

The most current version will always be available on this website, with the updated date shown at the top.

13. Contact Us

If you have questions, concerns, or requests relating to privacy, please contact:

Aidan Montague
Design Before Scale
Email: [email protected]